The world’s third-largest MICE (Meeting, Incentive, Congress, Events) exhibition ACE of M.I.C.E. Congress, Meeting and Event Industry Exhibition will take place in February 22-24 in 2017 for the fourth time at Istanbul Congress Center – ICC sponsored by Turkish Airlines. The exhibition to host industry professionals from Turkey and all over the world is expected to bring qualified hosted buyers from oversea markets to our country, which will inspire MICE tourism.

ACE of M.I.C.E. Exhibition by Turkish Airlines will last for 3 days with the motto “We get together with all our colors”. It will bring together MICE sector professionals with network activities, sessions for sector professionals, ‘AMEzing Party’ and colorful events will also be organized. Among the highlights of the exhibition are; MICE Professionals are Gathering to Build the Future, a session of sports events, a meeting of communication societies, and a session of interest from last year’s MICE’s Genies.

More than 15 thousand visitors are expected this year to the fair which welcomed a total of 14 thousand 496 visitors from Turkey and the world last year. For this year, an intense business cooperation network is expected to be established at AME 2017, which was visited by a total of 750 buyers from domestic and 39 countries in the previous year. Within the scope of the fair, it is aimed to have a positive effect on the Turkish MICE market with 200 buyer company authorities to be hosted in Istanbul for four days. Furthermore, MICE professionals from EMEA region will be welcomed and new cooperation will be provided.